Apple TV Plus is extending its free trial offer again - so if you purchase a new Apple product after the video streaming service launches in November 2019, such as the iPhone 12, you can continue to access it for free until June of this year They can.

The promotion originally offered free Apple TV Plus access through November 2020 for owners of new Apple hardware, but in October Apple extended the program to continue through February 2021. However, in October, Apple extended this program until February 2021.

This means that not only will recent Apple adopters get a few months' worth of streaming for free, but those who jumped on this promotion early will get over a year and a half of Apple TV Plus without paying a cent extra.

Not only that, but those who are entitled to this promotion but have already paid the regular monthly subscription fee of $5 will receive a refund of their subscription fee through June. Those who qualify for this extension will be notified by email within a few weeks.

Apple has not given a specific reason for this extension. However, we note that several major releases will be available on Apple TV Plus in February, including Rob McElhenney's workplace comedy "Mythic Quest": the "Raven's Banquet" and Tom Holland's crime drama "Cherry " etc.

Apple may just want to be seen by as many people as possible, both for the platform's own viewing figures and as effective advertising to potential subscribers who might not otherwise sign up. [Nevertheless, Apple TV Plus struggled to attract new viewers throughout 2020. According to one report, as of June, 73% of U.S. households subscribed to Netflix, compared to only 7% of Apple TV Plus households. And given that the free offer was valid for one year, it is an open question what Apple expects from this extension.